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Car dealer’s free MOTs for life

Created on 27/06/2011 @ 12:59
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WR Davies Motor Group, which has dealerships in both Welshpool and Newtown, has stepped up its bid to increase its local used car market share.
The company has been trading in the area for nearly 90 years and has this week launched an ambitious new marketing campaign to stay ahead of a competitive industry by offering free MOT’s for as long as you own a used car purchased from the company.
“We appreciate that there is a lot of choice and customers are looking for the best value for money,” said Jonathan Davies, Managing Director. “It is important to listen to the needs of the customers in order to deliver our premium service and this new initiative has already proved very popular since it was recently launched.”
Buyers of a used car will be issued with a voucher for its first MOT free of charge which will then be replaced by another and so on until the car is sold.
WR Davies Motor Group began in Berriew in 1924 and from the early days of Austin and Ford franchises, the group now has five Ford dealerships in Mid and North Wales, Renault in North Wales as well as Toyota, Citroen and Nissan dealerships in Stafford.
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