Machynlleth town clock will be lit up in pink later today to mark the third week since the disappearance of April Jones.

The five-year-old was last seen in a street near her home on October 1.

The 78ft tall town centre clock will be lit up for 12 hours from 7pm tonight, the time April went missing.

Machynlleth has been draped in pink, said to be April's favourite colour, since her mother launched a ribbon appeal to support the search for her.

To mark a week since her disappearance earlier this month her parents released a sky lantern, while others in the town released pink balloons. In Blackpool, the seaside tower was also lit up in pink.

Machynlleth mayor Gareth Jones told the BBC: "The town council owns the clock and we were asked if it could be lit up in pink to mark the third week of April's disappearance and we readily agreed.

"The clock will be lit up in pink for about 12 hours.Three weeks on we still don't know what the outcome will be.

"People are trying to get back to some sort of normality, but we still have hope and we must hold onto that."