Local firm’s Zoopla boost

A local property firm has achieved a national business boost after breaking into an influential top 100.

Zoopla, the UK's ‘most comprehensive property website’, compiles the Zoopla Power 100 as a leader board of the most influential estate agents in social media, and this week has included McCartneys for its retweets, list memberships, mentions, followers and replies on Twitter.

“This is a huge achievement,” said Tom Carter, partner in McCartneys heading up the McCartneys twitter account. “We have only embraced Twitter actively for about six months so to be recognised for our activity on social media in such a short space of time is incredible.

“The accolade comes at the same time that a property which we are marketing at the moment has just gone viral worldwide after it was featured in a property blog through Twitter. The power of social media is quite incredible giving our clients top quality 21st century marketing exposure. I firmly believe it is only a matter of time before we sell a property through a social media platform.

You can follow McCartneys on twitter @mccartneysllp.