Welcome to ‘The Events County’

Powys has been positioned as a county of events at the Royal Welsh Show.

Tourism providers, attractions and representatives from a range of Powys-based events came together to celebrate the county’s offering.

Steve Hughson, Chief Executive of the RWAS spoke about showground developments; Alwen Williams, Director at BT Cymru gave an update about fibre broadband rollout; and Peter Williams from Welsh Government spoke about ICT and digital developments.

During the event, Cllr Avril Yorke, Powys County Council’s Cabinet Member with responsibility for Regeneration, said: “As well as the annual Royal Welsh Show, Powys is host to a wealth of events. In just the coming months alone we have the award-winning independent music and arts festival, Green Man - now in its 14th year; the famous World Bog Snorkling Championships. And the iconic Tour of Britain cycle race returns to our county with Powys hosting a stage finish for the first time. The area also hosts the Wales Rally GB, which is part of the WRC World Rally Championship.

“These are just a small number of the many events taking place. Combined these bring thousands of people into the county and this has positive benefits and opens up opportunities for local businesses.

She added: “This is something we are pleased to celebrate, support and help develop.”

Welshpool has reinvented itself as an events hub in recent years with popular days out like the Music Festival, Air Show and Canal Festival (pictured) becoming mainstays on the social calendar.